Supercharge Your Development: Real-World PostgreSQL Use Cases on Aiven

This blog was updated in May 2025

For developers who demand power, reliability, and limitless extensibility, it's the undisputed champion of open-source databases. Even in the AI era, PostgreSQL's robust extensions and versatile nature make it the go-to choice for building cutting-edge applications.

Are you a developer looking to build scalable, performant, and future-proof applications?

PostgreSQL isn't just a database; it's the foundation upon which innovative solutions are built. Consistently ranked as the #1 open-source database by DB-Engines, its adoption spans from agile startups to enterprise giants.
At Aiven, we understand the needs of developers. That's why we deliver PostgreSQL as a fully managed service, removing the operational overhead so you can focus on what you do best: writing code and building amazing things.

See how leading tech companies are empowering their development teams with Aiven for PostgreSQL:

• Automate your infrastructure with confidence: NetSpyGlass leverages the power of Terraform and Aiven for PostgreSQL alongside Apache Kafka to build robust network monitoring automation. Imagine the time saved and complexity reduced by having a reliable, scalable, and easily provisioned PostgreSQL backend.
• Build scalable web applications with ease: Automotive retail leader, Norauto, relies on Aiven for PostgreSQL to power its diverse digital services while serving a massive user base. Consider the peace of mind knowing your database can handle massive traffic spikes and scale seamlessly as your application grows.
• Unlock deeper insights for smarter applications: Ometria uses PostgreSQL's analytical capabilities to extract crucial customer insights and deliver personalized marketing campaigns. Envision building intelligent applications that leverage rich data for enhanced user experiences.
• Realize major savings and improved developer focus: Wolt, one of Europe’s largest food delivery apps, utilizes Aiven for its managed data infrastructure. They report major savings by offloading the complexities of managing their data services, allowing their platform teams to significantly focus on development work. With only five people managing staging, compared to the hundred in platform development, Aiven enabled a dramatic shift in resource allocation towards innovation.
• Achieve multi-cloud agility and strengthen data control: Cybersecurity leader Claroty, while optimizing their Kafka infrastructure with Aiven, also deploys Aiven for PostgreSQL on Microsoft Azure. Aiven’s multicloud capabilities provide them with the flexibility to choose the best cloud for each service and maintain control over sensitive data, crucial for their compliance needs. Consider the strategic advantage of a truly cloud-agnostic PostgreSQL solution.

Why Developers Choose Aiven for PostgreSQL:

• Seamless Integration with Your Workflow: We provide full support for your favorite developer tools, including Terraform for Infrastructure-as-Code and robust APIs for automation.
• Focus on Coding, Not Ops: Aiven handles the tedious tasks of database administration – provisioning, scaling, backups, security, and upgrades – letting you concentrate on development.
• Deploy Across Your Preferred Cloud: Choose between AWS, GCP, or Azure with Aiven's multi-cloud flexibility, avoiding vendor lock-in.
• Cost-Effective and Transparent Pricing: Understand your database costs upfront with our predictable pricing model and explore potential savings with our Bring Your Own Cloud (BYOC) option, as demonstrated by La Redoute's significant TCO reduction.
• Gain Back Valuable Engineering Time: By offloading database management, your team can dedicate more time to building new features and innovating faster.

Stop wrestling with database administration and start building the next generation of applications.

Ready to experience the Aiven advantage for your development workflow?

Spin up a free Aiven for PostgreSQL trial in minutes. Discover how a fully managed, high-performance PostgreSQL environment can supercharge your development process and accelerate your innovation.

Code more, manage less. Build better with Aiven for PostgreSQL.